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Pearle Vision Offers Franchise Fee Discounts to Veterans Through VetFran Membership

New membership and franchise fee discount strengthens our brand’s commitment as a top franchise for veterans

Pearle Vision is proud to announce that we now offer a 20% discount on our franchise fee to honorably discharged U.S. veterans. As part of our efforts to be a top franchise for veterans, we have become members of VetFran, the International Franchise Association’s veterans incentive program, to strengthen our commitment to those who have served our nation.

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Making a great franchise for veterans even better

Many veterans have already found success as Pearle Vision Licensed Owners, combining the talents they honed in the military with our systems and support. Gene Krupa of Saint Paul, MN, served four years in the U.S. military, and the leadership skills he developed as a sergeant translated into business success when he became a Licensed Owner.

“I think that military service is great preparation,” says Krupa. “Similar to the way I took care of the people I was in charge of in the military, I also like to take care of my employees. I have a sense of organization, attention to detail, honor and integrity. Those are personal values of mine, and a lot of those I learned while I was in the military. They have greatly impacted the way I do business.”

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Bill Noble is another great example of how veterans can thrive through our franchise opportunity. He formed his investment group with a number of fellow military academy graduates, and even at more than 50 stores, Noble and his fellow investors continue to grow.

“If you look at what we do day in and day out, we are leading people and organizing teams to accomplish daily goals and objectives,” says Noble. “Our business is all about leadership. It’s all about selling, motivating employees and building camaraderie and a spirit of service. I love that, and it speaks to a lot of the things I developed in the military, like leadership, drive, commitment, courage and risk-taking.”

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As Licensed Owners, veterans can continue to serve their community in a different way by providing access to genuine eye care that can help improve patients’ quality of life.

How our system supports all Licensed Owners

The franchise fee discount helps make it easier for veterans to become Licensed Owners, but it’s the systems and support that have made the Pearle Vision business opportunity so strong for all of our Licensed Owners.

Our turnkey supply chain solution, eyecon, is designed to help streamline operations like inventory management, leaving Licensed Owners with more time to focus on what matters, like working with patients, developing their teams and growing the business.

Information resources are also available to help our Licensed Owners run a more efficient eye care business. We worked with global employment and labor law practice Littler to develop our Franchise Labor and Employment Resource, a searchable web portal that provides access to employment regulations and sample documents.*

“I think there’s so much value with Pearle,” says Krupa. “In my opinion, there is far more support than you would get running independently, and there are so many built-in efficiencies.”

Learn more about Pearle Vision®

To learn more about what makes Pearle Vision a strong franchise for veterans and for all our Licensed Owners, please fill out the form on this page to request more information. We’re happy to answer your questions about the brand.

This article is not intended as an offer to sell or the solicitation of an offer to buy a franchise. Within the U.S.A., we offer franchises solely by means of our Franchise Disclosure Document. Certain states in the U.S.A. and certain other countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or countries, we will not offer you a franchise unless and until we have complied with applicable franchise investment law requirements in your jurisdiction.

*These resources are for informational purposes only and not for the purpose of providing legal advice. You should contact your attorney to obtain advice with respect to any particular issue or problem. Use of and/or access to such resources does not create an attorney-client relationship between Pearle Vision and the user. The opinions expressed in or through such resources are the opinions of the individual author and may not reflect the opinions of Pearle Vision or any individual employee.


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