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Pearle Vision is one of the largest optical retailers in North America, with 548 EyeCare Centers across the United States and Canada, many owned and operated locally by franchise owners.
The brand has more than 30 years’ experience in franchising, and although Pearle Vision is a healthcare franchise, you do not need a medical background to own a franchise.
Founded in 1961 by Dr. Stanley Pearle to bring optometrists and opticians under one roof, Pearle Vision continues to emphasize a convenient, holistic eye care experience by offering doctors and a retail operation in one place. Today, our mission is to provide more patients and communities with genuine eye care by partnering with optometrists, opticians and investors who share our passion.
Pearle Vision has developed a proven system whose hallmarks include strong branding and a sterling reputation; low entry fees and turnkey operating systems; an established supply chain; and scalability and growth potential in a sustainable industry.
Pearle Vision’s proven business model is designed to provide franchise owners with the tools to simplify management of an EyeCare Center. In addition to training and support from business coaches, Pearle Vision offers new franchise owners real estate support and back-end operating systems. Our Ignite program offers unique benefits that allow optometry practice owners to remain independent while strengthening their businesses as Pearle Vision franchises.
While the opportunity is great, the startup costs for a Pearle Vision franchise are low. Total startup costs for a new Pearle Vision EyeCare Center range from $415,521 to $644,264, including a $30,000 franchise fee.
Pearle Vision has 548 EyeCare Centers, which provides buying power that allows us to negotiate discounts from vendors. Our operating system allows us to collect data on top-selling brands and styles so that stores maintain an optimal selection. That saves on costs and streamlines operations.
Because Pearle Vision is owned by Luxottica, our franchise owners have access to some of the industry’s most fashionable and popular eyewear brands, including Ray-Ban, Persol and Oakley.
Dr. Stanley Pearle’s commitment to putting patient care first was captured in the tagline, “Nobody cares for eyes more than Pearle.” That approach resonates with consumers, who have rated Pearle Vision the top optical brand for doctor quality perception.1
Brand recognition is enhanced by a $35 million annual consumer marketing budget, which connects Pearle Vision to patients across North America and keeps its message top of mind.1 According to a Millward Brown December 2017 Optical Retail Tracker.
The optical industry operates at the intersection of healthcare and retail, and it is not only sustainable but expected to grow as the population ages.
The Pearle Vision system is designed to be scalable. Streamlined processes may make it easier for licensed owners to manage multiple locations. Multi-unit owners frequently tout the brand’s back-end systems for claims processing, billing and payment services. Exclusive territory rights are available for franchise owners who sign area development agreements.
Pearle Vision franchisees are independent business owners backed by the power of a global brand. With extensive training and established operating systems available, our franchise owners are provided the tools they need to build a thriving optical business.
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