New Licensed Owner Appreciates Training In Optical Industry & Operations
After months of checklists and training, Joel Jennings is settling into his new role of Pearle Vision licensed owner. In July, Jennings opened his first store in Charlotte, N.C. With a background in corporate finance and accounting, he previously worked in the regulated utility sector while earning an MBA. He originally had planned to open […]
Pearle Vision Provided Support to Licensed Owners During COVID-19 – And What’s Next
There’s an adage that says franchising puts you in business for yourself but not by yourself. Pearle Vision licensed owners have benefited from having corporate support during COVID-19. Most Pearle Vision locations have remained open throughout the pandemic, providing essential vision care to patients with an urgent vision care need, including those who broke or […]
Pearle Vision’s Consumer Marketing Program Is Designed to Help You Attract Patients
If you are wondering how you would market the products and services offered at a new Pearle Vision® location, put your mind at ease. Pearle Vision’s $35 million annual consumer marketing program is invaluable to licensed owners building their businesses. The sophisticated brand marketing includes newspaper and television advertising, direct mail, newspaper program and a […]
Fueling Growth by Honoring Dr. Stanley Pearle’s Vision of Genuine Eye Care
More than five decades after Dr. Stanley Pearle opened his first storefront in Savannah, Ga., licensed owners from around the company will return to the Hostess City of the South this month to celebrate the brand’s growth and honor the pillars of Dr. Pearle’s success: caring for eyes and the people behind them. Dr. Pearle […]
Why We Believe Pearle Vision® Is a Great Addition to an Investor’s Portfolio
Pearle Vision’s proven business model is designed to simplify management of an optical store —or multiple stores. We believe a Pearle Vision franchise can be a strong addition to an investor’s portfolio because it is part of a trusted, established brand; the business model is scalable; support is available from the corporate level; and the […]
Recent Franchise Industry Article Features Pearle Vision’s Alex Wilkes
Shares how the brand’s strategic marketing efforts effectively target and connect with patients to drive traffic in local markets In its third quarter issue, Franchise Update and its associated web-based publication, Franchising.com, ran a cover story that featured proven tips from several franchisors on targeting and connecting with customers. It included poignant input from Pearle […]
Pearle Vision Optical Store Franchise Lands on Franchise 500 List
Find out why Pearle Vision is the only optical store franchise on Entrepreneur magazine’s annual list At Pearle Vision, we’re proud to be the only optical store franchise on the 2016 Entrepreneur Franchise 500, coming in at #115 and marking seven years in a row on the list. “It’s a great validation of a business […]
