Forbes Article Features Pearle Vision®’s Commitment to Supporting Licensed Owners in Developing Trusting Patient Relationships
Since launching their partnership in May 2017, Pearle Vision and Reputation.com have helped drive each other’s success and better serve eye doctors and their communities
Pearle Vision strives to provide more patients and more communities with genuine eye care. Driven by this passion and the desire to help licensed owners stay focused on developing trusting relationships with patients, the brand recently sought a partner to support its online reputation management. This led to the partnership with Reputation.com.
This collaboration was recently featured in a Forbes.com article, which explains Pearle Vision’s desire to gain greater control of its’ online reputation management to further reinforce its emphasis on quality of care. The article’s author, Kate Vitasek, describes Pearle Vision’s mission to showcase “an authentic commitment to care about the people behind the eyes.”
Doug Zarkin, vice president and chief marketing officer of Pearle Vision, is quoted throughout the piece and describes how the strategic partnership with Reputation.com supports the company’s goals, “What we really needed was for our doctors to create a contagiously positive reputation where patients would want to consciously choose Pearle Vision over our competition – and tell others in their community that they should too.”
Now, with Reputation.com, Pearle Vision’s neighborhood eye doctors are enabled to build closer relationships with their communities, an important initiative in creating a genuine eye care experience for patients and setting the brand apart in the industry.
If you’re interested in a profitable franchise opportunity with a proven concept wielding strong name brand recognition and top-of-the line training and support, you might be a good fit for Pearle Vision. To learn more about the Pearle Vision franchise opportunity, please click here.
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