Pearle Vision Salutes the Veterans Now Serving as Licensed Owners
Dr. Jeffrey Butcher knew he wanted to be an optometrist from the time he was 11 years old following an eye exam in his hometown of Norman, Oklahoma. “I loved that I could see so much better afterward, and the optometrist just seemed to really like his job,” Butcher says. “After high school, I joined […]
Pearle Vision Awarded Bronze Effie for ‘Small Moments’ Campaign
Award in Sustained Success Category is Pearle Vision’s Fourth Effie in Six Years Pearle Vision was awarded the Bronze Effie in the Sustained Success category during the 2020 Virtual Ideas That Work: Effie US Summit & Awards Gala. This is the brand’s first Effie in the Sustained Success category and its fourth Effie in six years. In addition, for the fifth consecutive year, Pearle Vision was a finalist in the Health Care Services category and for […] Read More
The Importance of Managed Vision Care and Your Customer Base
Insurance is a huge component of the business of healthcare, and likewise, vision insurance bolsters the optical industry. Pearle Vision has a strong relationship with EyeMed, the nation’s second largest vision benefits company. EyeMed has approximately 18,000 clients and more than 58 million funded benefit members, 98% of whom use in-network providers1 like Pearle Vision. […] Read More
For Some Students, Back-to-School Challenges Include Being Able to See Clearly
Students around the country are experiencing an unprecedented back-to-school season. Whether they are in brick-and-mortar classrooms or studying virtually, students and their parents are facing new challenges at every turn. One thing all students have in common – wherever they started school this year – is the need to be able to see clearly enough […] Read More
Who Will Make Up Pearle Vision’s Customer Base in the Future?
If you build it, who will come? Franchise candidates who are interested in becoming Pearle Vision’s next licensed owners may wonder who their customers will be. The short answer is that everyone needs access to high-quality vision care. The longer answer considers demographic data and changing consumer behavior. The Centers for Disease Control and Prevention […] Read More